The business was started to fill an apparent gap in available cleaning services in the North West Valley. The owners' previous experience with maid services was less than positive. Most cleaners would show up late, regularly call to reschedule, break and damage items, or not provide the level of service that was agreed to.

Before It's a Breeze formed, most of the cleaning companies in the area were either small, uninsured sole proprietorships or large corporations. The presence of a professional, reliable, friendly, trustworthy, family owned, residential cleaning service that was bonded and insured was lacking. It's a Breeze fills this need.

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